Wednesday, September 7, 2011

Starz Puts Mara Winokur Responsible For Digital Deals

New You are able to, NY September 7, 2011 Starz Digital Media, digital as well as on-demand certification arm of Starz, elevated two key professionals using the promotions of Mara Winokur towards the position of senior v . p ., digital media, business development and strategy at Starz Media, a situation which makes her the brand new mind from the division, and David Katz, to v . p ., digital media with new and broadened business duties. The announcement is made by Erectile dysfunction Huguez, executive v . p ., affiliate marketing and advertising for Starz. Winokur, who offered formerly as v . p ., digital media and business development, will oversee the whole Starz Digital Media division and also the digital initiatives supporting its various film, television and digital-only content qualities. Winokur and her team will manage digital distribution, certification, distribution, content and vendor close ties with several partners and marketers varying from traditional cable/satellite/telco multichannel video affiliate marketers to internet/mobile marketers to game and social networking designers/marketers to electronic devices partners. The recording content they distribute and market ranges from theatrical features to short-form animation from all of Starz various business models including: Starz Entertainment (pay television), Anchor Bay Entertainment (home theatre), Manga Entertainment (Japanese Anime) and Film Roman (animation). Starz Digital Medias David Katz seemed to be marketed to v . p ., digital media from his previous position becoming executive director. Katz new position grows his role by including duties for product, partner associations, and global multiplatform marketing across all business models. He'll still oversee the creation, development, and execution of Starz Digital Media digital extensions and extractions, including originals, applications, and games, by using proprietary and licensed Starz content and disbursing it to Internet and mobile partners. Starz Digital Media is within very capable and inventive hands with Mara and David and that i congratulate them on the particular promotions, stated Huguez. Digital group is a supply of great energy, solid business performance, and terrific innovation through its growth and development of innovative qualities, like the Spartacus Facebook game. Media qualities, like these, build synergy with this originals and make ancillary revenue possibilities for the organization. Just before joining Starz Digital Media, Winokur was the Senior Director of Digital Business Development at EMI Music Entertainment. Within this role, Winokur brought they accountable for evaluating business plans constructing and settling deal terms and performing contracts within the on the internet and mobile spaces. She also examined developing digital trends and advised on cool product methods and business models. Before her position at EMI, Winokur would be a Director of recent Technology Business Development at The new sony BMG Entertainment. Winokur has additionally labored in New Media Strategy in the McGraw-Hill Companies, Proper Alliances at Palm, Corporation., and it has consulted with several Plastic Valley companies. Winokur received her Master of business administration with honors in Strategy and Finance in the College of Chicagos Graduate School of economic and her BA in Communications and Psychology from Stanford College. Katz became a member of Starz from Youthful & Rubicam/VML, where he handled their NY digital group. Just before joining Youthful & Rubicam, Katz would be a digital strategist for that Bay Area based Thoughtpod. He received his Master of business administration with honors on television, Entertainment, and Finance from NYUs Stern School of economic and the BA in British in the College of California at Santa Barbara.

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